3 a.m. Eternal (Live At The S.S.L.)

The KLF’s second #1 single after Doctorin’ The Tardis. Featuring rap vocals by Ricardo Lyte.

The single’s machine-gun style opening later got edited out on the “Radio Freedom Edit” (KLF 005S) to comply with Radio 1 guidelines over the Gulf War.

Promotion & Advertising

Adverts for the single started to appear in Record Mirror and the NME in early January. Other than the record’s release date they did not give away any further information as usual.

Advert for “3 a.m. Eternal (Live At The S.S.L.)” by The KLF (NME, 5 Jan 1991)

While the chart success of What Time Is Love? might have taken international distributors by surprise the hype machine had finally shifted into gear with the follow-up single, and promo sheets started to appear in other languages as well.

German Intercord promo sheet for “3 a.m. Eternal (Live At The S.S.L.)” (Jan 1991)

Reviews

For all the allegations that Bill Drummond and Jimmy Cauty are wantonly zany, the fact remains that his record – like the previous one – is a magnificent, pulsating beast combining bleeps with body-heat, and swirly sounds with the soulful tones of Maxine Harvey.
Record Mirror, 12 Jan 1991 (Single Of The Week)

Tracks & Formats

KLF 005

7″ Single / 7 Jan 1991
A 3 a.m. Eternal (Live At The S.S.L. – Radio) 3:42
B 3 a.m. Eternal (Guns Of Mu Mu – Edit) 3:30

KLF 005C

Cassette Single / 7 Jan 1991
A1 3 a.m. Eternal (Live At The S.S.L. – Radio) 3:42
A2 3 a.m. Eternal (Guns Of Mu Mu – Edit) 3:30

Tracks are repeated on B side.


KLF 005X

12″ Single / 7 Jan 1991
A 3 a.m. Eternal (Live At The S.S.L.) 5:50
B 3 a.m Eternal (Guns Of Mu Mu) 5:09

KLF 005CD

CD Single / 7 Jan 1991
1 3 a.m Eternal (Live At The S.S.L. – Radio) 3:42
2 3 a.m. Eternal (Guns Of Mu Mu) 5:25
3 3 a.m. Eternal (1989 Break For Love Mix) 5:44

KLF 005S

7″WL Promo Single / Jan 1991
A 3 a.m. Eternal (Radio Freedom Edit) 3:13

The Radio Freedom Edit is the same at the Live At The S.S.L – Radio version with the alleged machine-gun sounds cut, starting with the very first bass drum and P.P. Arnold’s “KLF, u-hu uhu…” instead.

3 thoughts on “3 a.m. Eternal (Live At The S.S.L.)

Leave a Reply

Your email address will not be published. Required fields are marked *