3 a.m. Eternal (Live At The S.S.L.)

The KLF’s second #1 single after Doctorin’ The Tardis. Featuring rap vocals by Ricardo Lyte.

We always work with titles. [3AM Eternal] just seemed like the right answer to ‘What Time’.The KLF (Rage, 8 Jan 1991)

Like What Time Is Love? before it 3 a.m. Eternal is a remixed and updated version of its Pure Trance predecessor.

Everybody’s saying ‘Oh God, can’t you write any new stuff?’ But we’re just saying that ‘3am …’ was an advance DJ copy and this was always the mix it was supposed to be.Jimmy Cauty (Record Mirror, 12 Jan 1991)
Besides, nothing is ever finished. It’s all work in progress. We’ll probably be producing remixes of [WTIL and 3AM] until they cart us off to an asylum.The KLF (Rage, 8 Jan 1991)

The single’s machine-gun style opening later got edited out on the “Radio Freedom Edit” (KLF 005S) to comply with Radio 1 guidelines over the Gulf War.

Promotion & Advertising

Adverts for the single started to appear in Record Mirror and the NME in early January. Other than the record’s release date they did not give away any further information as usual.

Advert for “3 a.m. Eternal (Live At The S.S.L.)” by The KLF (NME, 5 Jan 1991)

While the chart success of What Time Is Love? might have taken international distributors by surprise the hype machine had finally shifted into gear with the follow-up single, and promo sheets started to appear in other languages as well.

German Intercord promo sheet for “3 a.m. Eternal (Live At The S.S.L.)” (Jan 1991)

Reviews

For all the allegations that Bill Drummond and Jimmy Cauty are wantonly zany, the fact remains that his record – like the previous one – is a magnificent, pulsating beast combining bleeps with body-heat, and swirly sounds with the soulful tones of Maxine Harvey.
Record Mirror, 12 Jan 1991 (Single Of The Week)

Tracks & Formats

KLF 005

7″ Single / 7 Jan 1991
A 3 a.m. Eternal (Live At The S.S.L. – Radio) 3:42
B 3 a.m. Eternal (Guns Of Mu Mu – Edit) 3:30

KLF 005C

Cassette Single / 7 Jan 1991
A1 3 a.m. Eternal (Live At The S.S.L. – Radio) 3:42
A2 3 a.m. Eternal (Guns Of Mu Mu – Edit) 3:30

Tracks are repeated on B side.


KLF 005X

12″ Single / 7 Jan 1991
A 3 a.m. Eternal (Live At The S.S.L.) 5:50
B 3 a.m Eternal (Guns Of Mu Mu) 5:09

KLF 005CD

CD Single / 7 Jan 1991
1 3 a.m Eternal (Live At The S.S.L. – Radio) 3:42
2 3 a.m. Eternal (Guns Of Mu Mu) 5:25
3 3 a.m. Eternal (1989 Break For Love Mix) 5:44

KLF 005S

7″WL Promo Single / Jan 1991
A 3 a.m. Eternal (Radio Freedom Edit) 2:56

The Radio Freedom Edit is similar to the Live At The S.S.L – Radio version with the alleged machine-gun sounds cut, starting with the very first bass drum and P.P. Arnold’s “KLF, u-hu uhu…” instead.

8 thoughts on “3 a.m. Eternal (Live At The S.S.L.)

  1. I’m sure KLF 005S doesn’t have the “Radio Freedom Edit” from American promo CDs (on another note, it misses out on the “Ladies and gentlemen….” line and maybe a bit of the non-“Radio Freedom gun sample” part of the intro).
    The “MACHINE GUN INTRO EDITED OUT” sticker on the cover says it goes for 2:56, which may mean a different edit (without applause?) is on there.

    1. If somebody owning a copy of 005S is willing to clock the actual time we can gladly update both this and the original entry in Lazlo’s discography. While Discogs also lists the shorter running time chances are somebody just put in what’s printed on the sticker rather than checking for themselves.

      1. The results are in, and it seems the sticker is indeed somewhat accurate (give or take a couple of seconds depending on how nitpicking one might be). The outro reportedly does not fade out as quickly as expected, though.

        There’s a surprising amount of inconsistencies in the old discography (from which most of the info has been lifted) but that doesn’t mean we cannot fix it. 😀

        1. What do you mean by “The outro reportedly does not fade out as quickly as expected, though.”? Is the entire “applause/Ladies and gentlemen…” outro removed or what? I’d be interested if you could send me over the KLF 005S edit via email…

          1. We cannot check ourselves but people in posession of 005S tell it fades out before the end of the song. Not sure why that is, though – the running time of the longer US Radio Freedom version would still keep the track below the magic 3:30 minute mark.

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